"Out of Focus" Ads Can Cost You Customers

(Tue Oct 18th, 2005, by Karon Thackston)

by KaronThackston © 2003 http://www.copywritingcourse.com As I was riding down the road last week, I noticed a billboard. As I sat waiting on a stopli...

IT'S TIME TO START THAT "SWIPE" FILE

(Wed Feb 8th, 2006, by David B. Silva)

IT'S TIME TO START THAT "SWIPE" FILE David B. Silva Just as great fiction is an art, so is great copywriting. Beneath the art, however, there's a foun...

"The Importance Of Sales Copy"

(Fri May 5th, 2006, by Randall Helling)

There are a lot of online entrepreneurs trying to sell excellent products - but failing! They are failing because they are overlooking the importance ...