"Viral marketing has it's own Niche? "
"Viral Marketing" can be a very successful means and tool for any online business [ affiliate or monetized website ]. I myself on my: Make money Online website use videos from you tube, a Myspace page, and even a Freindster page in order to drive more traffic to my site.
But when considering how best to benefit from using "viral marketing" you have to consider a few points of interest.
- Is it for me?
- Can I follow thru?
- Does it fit my website traffic needs?
Viral marketing has it's own "Niche" market.
What I mean is that it has it's own demographic or type of viewers (eye balls) that frequent these kinds of marketing methods [websites].
It's sad to point out - but the people who are drawn to "viral" websites like myspace, youtube, and such - don't want to read or hear about "deep" topics. They are not interested in solving the worlds problems. Now that is not to say, that "viral marketing" can not be effective in driving traffic to a site that has deep topics - it just means that it takes a bit more effort to make it work on such a site.
Most viral attracted eyeballs are looking for a quick, funny, or crazy fix to their day. The reality is that the mentality of these [eyes] is to find something interesting to do or see.
I am not saying their selfish, self absorbed, or uncaring SOB's - but that most of these eye balls have their own problems and issues and spend time on the net because they want to forget the harsh realities of life.
Who knows, maybe we've been so desensitized that we are not shocked or effected as we once were when we heard the ill's of other's. Maybe we've been so often cheated or taken advantage of to such a degree that we have become so skeptical and cold.
What ever the reason - viral marketing should be used to:
1- draw quick eye balls to your site
A funny video with your logo or url visually seen and a link to your site on you tube.
2- build familiarity for your brand or name
Create a blog, forum, myspace page where content is king.
3- build trust with a visual personal touch
A video, movie clip that promotes a face and image.
This may sound old or too simple to believe - but there is no " simple solution". Like it or not it takes work, practice, and good old fashion " trial and error" work to become successful online.
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