Professional Academic Book Accounting for More than Half e-book reader Market in the United States
Although the book won the general concern of most consumers, but including law, science, medicine and business books, including professional and academic books are still worth 17.6 billion U.S. e-book market, the proportion accounted for 75.9%. Media and publishing company, according to Simba Information's latest forecast of the "professional publication of the digital age: the e-book library management" report shows: in the next 5 years, librarians will more budget to invest in digital books. The report mainly on the e-book market in the professional prospects are analyzed, the report discusses the major book publishers and e-book technology strengths, weaknesses, pricing models, usage, platform providers and classification.
Library to give the benefits of e-books are obvious, such as the long-term preservation and access, to have more features, statistics and facilitate cost savings, which is developed with publishers willing to work with library e-book market a major Reasons.Simba Information's report from the point of view, the majority of respondents in the librarians want books to publishers and retailers in the products occupy a larger share, 60% of respondents predicted e-books will be The next 5 years, won 11% or more of the procurement budget.
Simba Information senior analyst and author of the survey Dance Zhun Pyle said: "with the general and educational books market is different is that from the professional readers of books to find the most useful elements of the work. Books Museum to understand their needs, and can only partially through the electronic reader service platform. "
Some challenges are the differences between publishers and libraries caused, 69% of the respondents expressed their digital rights management on the skeptical, but it is worth noting that most libraries are willing to supply by a third party Provider or integrator to buy books, rather than directly through the publishing house to buy.
As with all IT digital product, the first book to make money does not matter how much a problem. "Sell hardware ", year on shipments of millions, "a couple of thousand dollars, control the hardware costs, selling many to earn the number of" simple mathematical algorithm to enter the vendor confidence. Until a product called Bambook surfaced during the closed beta to 998 yuan a "super cheap" touched a sensitive nerve of the industry, although before the grand aspects of the official prices will be increased emphasis on, but the result is "symbolic To increase 1 yuan. "Bambook stubbornly determined that "a loss of the Road ", which under further bombardment of their peers for the industry, "spoiler" does not help. In fact, there are indications that some 999 per e-book manufacturers have been forced to cut prices, even specializing in "cheaper"products to deal with. Not only that, Bambook lift the appetite of consumers, according to a survey of a portal, more than 60% of the users of the e-book the psychological level has dropped to 500. So e-book reader vendors on price but also the passive desire to maintain the confidence of users to buy it?
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