Article writing is one of the most effective ways to promote your online business. Article marketing is the process of writing articles that attract your target market, and submitting them to article directory sites.
Each article directory site accommodates what is known as an author's bio, where you can include a short paragraph about yourself and a link to your website. Each article you submit should contain an author's bio.
By submitting your articles to article directories on a regular basis, not only do you generate traffic to your website from the back links in your author's bio, but the articles also boost your search engine rankings.
The search engines love article directory sites, and send their robots to spider, or scan, these article directory sites on a daily basis in order to pick up any new content that has been posted since the robots last visit.
During the process of scanning the article directory sites, the search engine robot will also detect the back links from your author's bio pointing to your website, and reports this information to the search engine.
Because the search engines love article directories, they give favoritism to sites that have links on them. The more articles you submit, the more back links you will have, the higher your search engine ranking will be.
Therefore, you will want to submit to search engines frequently. At least one article submission per week; which seems to be the general consenses. Over time, your website will begin to receive tons of traffic.
If you do not have time to write and submit articles, you can hire a ghost writer for dirt cheap on elance.com. If you have teenagers, you may even be able to bribe them to write articles in exchange for an increase in their allowance.
Make sure your articles have a catchy headline with keywords that will attract your target market. A course on copywriting will help you to write killer headlines that attract qualified readers.
Your articles don't have to be anything fancy. If you have the writing skills of a middle school kid, that should be sufficient. You main energy should be spent writing good headlines that attract your target market.
There are an overwelming amount of article directories out their. It will be very time consuming if you attempt to submit articles to all of them. I recommend you submit to the following top article directory sites:
www.ezinearticles.com
www.ultimatearticledirectory.com
www.articlebin.com
www.articlecity.com
www.articledepot.co.uk
www.goarticles.com
www.ideamarketers.com
www.searchwarp.com
www.isnare.com
www.articledashboard.com
www.amazinearticles.com
The leverage you receive from these high traffic sites should be enough to generate gratifying results, assuming you are consistent in your article submissions.
Submitting articles to article directories is one of the best ways to generate traffic to your website and achieve higher rankings in the search engine. If you are not writing articles and submitting them to article directories, you are missing out on tons of free traffic, and leaving money on the table in effect.
About the Author
Michelle Green has nearly a decade of online marketing experience. Traffic generation is one of her specialties. To absorb more of her marketing experience to apply in your own business, visit http://www.promotegdi.net
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