Using Your Autoresponder to Generate Leads

A good reliable Sequential Autoresponder Script is key marketing marketing tool that is a must have if you are doing any type of marketing online. It is a well known fact, that the only more important thing to your sequential autoresponder script is your opt-in email mailing list! All but true that the best autoresponder in the world won't help you if the list doesn't exist. You have to fill your autoresponder mailing list with names and email addresses from your landing pages, websites and ebooks!

One of the fastest ways to build up an email list is to give things away for free. Some guru marketers will tell you that this way is a complete and total waste of time. Yes maybe if you already have a list of two hundred thousand buyers that you market to, then I should say it most likely is. If you do not already have a list, this way will help you acquire one! Do do this you can put together a landing page or sometimes called a squeeze page promote your free information products. Make sure you have a headline that screams USP and that you have a hook. many will tell you that you will only get freebie seeker and not buyers, but if done right you can turn them into paid customers with your autoresponder email follow up series.

Grant then access to your ezine, free reports, free ebooks, special access to private membership sites, or anything else that you can think of. One good proven way is to send them something by snail mail. And if it is of good value many don't mind paying the shipping and handling costs. Your only aim is to get interested people to give you your details and be entered into your autoresponder so they can get their free gift, and in turn they agree to receive email from you in the future! It is a win-win situation for both parties, but you get to capture their email address and start building your autoresponder mailing list. The person grabs your freebie with your names branded in their head. You have their name and email address, and most of all permission to send email them in the future through your sequential autoresponder follow up email series.

If you play your cards right, you gain even more. The free product that you just gave away should also be branded to promote and recommend your products and services. At the least your affiliate links for products or services that are in the same niche as your free product you gave away, these are more ways to generate more ongoing revenue for your business. When you send email through your autoresponder follow up system, you promote your products and services as well as recommending affiliate products. Make sure to include valuable content in the emails as well, or people will unsubscribe from your autoresponder mailing list in droves!

Use every avenue that is available is essential in your Internet Marketing and is vital to your success. You have a great way to gain subscribers and to earn money in the free product that you create, you have the ability to earn money when they get the 'thank you' email after a subscriber has requested your free product with a one-time-offer, and don't waste the opportunity to create money every time your autoresponder follow up message goes out to your list in the future! Don't waste those money making opportunities, and put it all in automatic mode with the use of an sequential autoresponder script.

About the Author

Gerald Hardie is a online and offline marketer and has many websites. To find out more just go to http://www.eemnz.com/sponder/