1. Swap ads with other ezine publishers.
Swap sponsor, feature, classified or solo ads with publishers
who have subscribers targeted to be interested in what your
ezine covers.
This will provide both you and the other publisher with a
terrific way to get more subscriptions at no cost.
When choosing ezines to swap ads with, pick ezines that offer
content that your new subscribers would be interested in, but
not ezines that compete directly with you.
2. Write articles.
Your articles will give you a powerful way to get more new
subscribers through your resource box at the end of your
articles.
Submit your articles to article directories, article
announcement lists and also to ezine publishers looking for
articles to run in their ezines.
You could also create a list that announces when you've written
a new article or articles to get more publishers to run your
articles on a regular basis.
3. Create an ebook compilation of your articles and use it as a
bonus for subscribing to your publication.
Multiply the number of subscriptions you get from your ebook by
letting other ezine publishers use it as a bonus for subscribing
to their ezines.
You can also let people rebrand your ebook with a link to their
site or ezine to get more people to offer your ebook as a bonus
or on their sites.
4. Swap recommendations with other ezine publishers.
You could recommend another publisher's ezine in your own words
to your subscriber base in exchange for her doing the same for
you.
You could also run a recommended ezines section in each issue or
recommend other publishers' ezines on your "thank you" page or
in your welcome message in exchange for the same to get long
term promotion of your ezine.
5. Submit your ezine to ezine directories.
Your submissions will get your ezine noticed by people
interested in the topic your ezine covers.
Submitting your ezine to ezine directories can also help you
find more advertisers for your ezine and also other publishers
who would like to participate in joint ventures with you.
6. Use ezine announcement lists to promote your ezine.
Many ezine announcement lists allow you to post ads for your
ezine on a weekly or monthly basis giving you an easy way to
successfully promote your ezine on an ongoing basis.
7. Make a sample issue available on your site or by
autoresponder.
Your sample issue will increase your subscriptions by providing
your visitors with a taste of the quality content to be found in
your ezine.
8. Use your signature file to promote your ezine.
Add a signature file that promotes your ezine to your outgoing
emails and also to your posts to discussion lists or online
forums.
9. Purchase advertising in other ezines.
Run your ad in ezines that you enjoy and reach your target
audience or search ezine directories for ezines that offer good
advertising rates.
Place your ad for at least three issues in a row as repetition
will help you get the most new subscribers from your ads.
10. Place f~ree ads in other ezines.
Many ezine publishers allow their subscribers to place a f~ree
ad on a weekly, monthly or per issue basis as a benefit to
subscribing to their publications.
Track your f~ree ads so that you'll know which ad copy produces
the greatest results and which ezines would be good choices to
pay for advertising in or swap ads with.
About the author:
Article by Ken Hill. Want To Publish Your Own E-zine? Don't Know
Where To Start? Create as many e-mail lists as you want with
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