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Good Marketing Pays for Itself
(Tue Sep 5th, 2006, by Joy Gendusa)
Most companies ask themselves this question: "How much will
this advertising cost us?" when they should actually be asking
themselves this: "How much will it cost not to do this
advertising?"
If your company spends $1000 per week on marketing then y... |
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Designing Effective Surveys
(Tue Sep 5th, 2006, by Eileen "Turtle" Parzek)
© Eileen Parzek for SOHO It Goes!, March 2003
As the web becomes more and more a part of both our personal and
business lives, business people and marketing professionals have
turned towards web surveys to do research, plan projects, get
feedback and... |
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Common sense ways to boost your web site sales
(Tue Sep 5th, 2006, by Mike Linley)
When your customers are at your order page they’re interest is
already primed so they are open to other offers, this is an
ideal time to up-sell to them. Tell them about a few extra
related products you believe they would be interested in, they
coul... |
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Why Do YOU Need an Opt-In Mailing List?
(Tue Sep 5th, 2006, by Dan B. Cauthron)
The more we think about it, the more we are drawn back to the
business fundamentals put forth by mail order gurus of past
decades . . . self-made millionaires like Joe Karbo and Melvin
Powers. While each one had his own marketing techniques and
close... |
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5 Ways to Market Your Business For Free - Part I
(Tue Sep 5th, 2006, by Jinger Jarrett)
Getting traffic and sales to your site can be a constant
struggle. I know that I am bombarded with marketing information
day in and day out offering me the "next big thing".
However, there are some marketing methods that always work.
That's why I sti... |
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Small Business Marketing Series - Choosing a Niche Market
(Tue Sep 5th, 2006, by Ben Botes)
Ó Ben Botes 2003 - 2005
Many smaller businesses choose niche markets for various reasons
and these niche markets can be very lucrative. This article will
look at ways to identify and assess whether they are right for
your business?
For many smaller ... |
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Maximum Mailing Lists
(Tue Sep 5th, 2006, by Tatiana Velitchkov)
There used to be a time when a huge mailing list subscriber
base automatically meant huge online profits, simply because
"advertising" was the biggest name in the Internet revenue game.
But now the rules have changed, and although online advertising... |
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MORE ON BUSINESS CARDS
(Tue Sep 5th, 2006, by Jinky C. Mesias)
A business card is one of the best forms of advertising ever
developed. It is the least expensive form of advertising
compared to some other forms of promotional medium. Nonetheless,
it is also the most underrated one. People are not really aware
of... |
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How to Find Prospects That BUY!
(Tue Sep 5th, 2006, by Robert Imbriale)
One of the questions that comes up most often in my business is
this; “Where do you find high quality fresh, responsive
prospects?” And then I hear the next series of questions; Do you
buy them? Do you rent them? Who do you buy or rent them from?
How... |
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Seven Marketing Strategies we can Learn from
(Tue Sep 5th, 2006, by Deborah Crawford)
/p>
Seven Marketing Strategies we can Learn from “Dog: The Bounty
Hunter”
So, ‘fess up—you have seen “Dog: The Bounty Hunter”,
right? When I saw the teasers for this show, I thought it would
be a testosterone-laden, he-man, tough guy growl-fest. An... |
