Now listen up!
So, you can`t write copy for your products? You can`t write copy,
you can`t sell products, it's as simple as that. However you don't
need to worry too much about that they say.
So how do you start? You can pay someone to write it for you by
Going to Elite.com for instance. You just state what you want, and a
number of authors will furnish you with what they would like you to
pay for there efforts and you choose the author you think suits your
needs. They will send you a preview of the finished article. If you
don't like it you don't pay, OK?
You may be a stubborn person who will not be happy unless what you
publish has been written by your hand. Then you struggle on until reaching the end result, which you can be proud of.
Write about what you know, what you enjoy doing, like gardening they cry. Quite so. It could be but as these well-known ideas are so very popular you would find it pretty hard competing with the thousands of gurus already entrenched in this subject. But then again by writing about what you know, the words would flow from your quill, you heart and soul would be present in every word. Hour after hour you write, maybe five thousand words.
Now the hard part.
Cut it down to two thousand five hundred words without losing the heart and soul of your article. Then you will have accomplished a start to your copy writing.
This is what happened to me, when I wrote by first story for a small country magazine. I wrote a short story about a day in the life of a steam engine fireman. Just a small amusing adventure story, which lightened our lives during the war years. I had to cut it by half before they would accept it, and believe me it was very hard work, but I learned a lot. Never use five words where two would do for one.
When you are writing for a product the headline can be more important than the body of the piece, The reason for this is, when a customer clicks on to your web site, what he first sees has to stop him in his tracks. Yes sir, you only have seconds to hold him before he rushes on.
Right! You have caught him. Now you have to hold him with prose that that keeps his brain spellbound. You must now feed his imagination, and remember, you are not talking to a crowd of people, you are talking to just one person. This is very important, talk to him as a trusted friend; build yourself into an excited mood because believe it or not that mood will be transferred to your writing. Have you never heard about when talking to a business associate on the telephone, smile, because that will be transferred to your listener through your tone of voice and half your battle is won.
Forgive me for writing in the masculine; this is just to avoid the problem of having to prefix every he with a she.
I know what it is to sit in front of a blank sheet of paper crying for some inspiration to hit you on the head. I am an amateur oil painter and I have sat for hours before a blank canvas. Where should I start? Top bottom or middle for the best effect?
So you have grabbed their attention. We all know what the intention is. As I said before. It is twofold. First it's to grab the attention of the reader. The second is to persuade the reader to read on. It`s a short sharp message which says Hey! Snap out of your daily grind and listen up.
Oh yes I know. I had a hell of a time putting together my first sales pages. Blood ,sweat and tears and [you won`t believe this] I actually kicked my computer, hard. Well it was just sitting there in front of my foot.
It was then I first decided I needed a mentor, but being pig headed and of course just wanting to do it all on my own I struggled on. But in the end I succumbed. But I was proud of myself and proud of having the sense to ask for help. Never be afraid or too proud to do that.
The body of your writing to your reader must be to broaden your offer so it must be good.
I have something I am sure would hold him good; he would want to know more, so how about something like.
Are you ready for something so powerful you can be making serious cash in a matter of days? Yet so simple you can do it without ever having to learn all these complicated marketing techniques that seem to be bounded about these days?
Its 10am and you`ve got a gun to your head...with nothing but a laptop and an Internet connection. You`ve got to make some money...FAST. Well Guys I can sure show you how you can create in just a few hours an automatic Income Stream that can make you dollars galore a day, every day on auto pilot for months.
Do you reckon that would hold him for a while, it would keep him interested I am sure. Anyway read on.
Are you ready for something so powerful you can be making serious cash in a matter of days; yet so simple you can do it without ever having to learn all of these complicated marketing techniques that seem to be bounded about everywhere? If so please, for the sake of both yours and your families future, spend the next five minutes with me and I will prove to you without a shadow of a doubt that this is what you've been hoping for.
By simply copying the simple step-by-step formula that I have laid out for you in techno babble free format anyone can create in just a couple of hours an income stream that will continue to make them money day after day...for months...even years, with absolutely zero work after the initial "setting up". It is so simple that a child can do it (seriously) and will give you the freedom and spare cash to stop worrying and start living.
It gets better though. There are no limitations on the amounts of these income streams you can create. If you would be happy with an automatic $500 a week that can be made easily as you'll see. However once you see how truly simple and profitable this simple business is you'll be desperate to go into this headlong and really start bringing home the bacon. The more effort you put in, the more money you'll make
Going back to what I said earlier and reminding you of this message. To grab your visitors attention.
It`s 10am and you`ve got a gun to your head...with nothing but a laptop amd an Internt connection, you`ve got to make some money ..FAST
I can show you how you can create in just a few hours and some sweat, an automatic Income Stream that can make you hundreds of dollars a day every day on aut pilot for months if not years
How would you like to start making money on the Internet Without a product, a website, any contacts or even doing any Marketing whatsoever?
Just head over to www.windyhall.com and find out .
Al Sowerby
About the Author
Struggling still but still determined.
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