Fact is, if you possess the knowledge of how to grow and profit from opt-in lists, you can pretty much write your own ticket. Seriously, there is nothing you will do that is of more benefit to you than getting people to join your list. Because of the great significance of building your list, it is important that your every move be towards ushering more people to your opt-in page. And I mean, in EVERYTHING. Write this following sentence down on a post-it note and put it in a spot very near your computer: "Everything I do must work towards list building."

An opt-in list is very crucial to any internet based company. Even for a small venture such as niche profit site an opt-in list can make a world of difference and also add some extra income to your pocket. Rarely would you see an e-commerce site, big or small, that is without an opt-in list.

An opt-in list allows for a company to market their products and services via an e-mail. With an opt-in list, a subscriber consents to receiving a newsletter from your company. Through this, you can keep your subscribers abreast of what is currently available in your site as well as whatever is coming out.

And because there is mutual consent between the two parties, any mail sent to the list is not considered as spam mail. There is a great number of successfully read promotional materials such as catalogs, newsletters that are sent because the subscribers have signed up for them, meaning, they do want to be sent those items.

Building a list is crucial, only a small percentage actually subscribes for an opt-in list. Many people find promotional mails annoying but if you provide a good newsletter or promotional material, you will see your list grows. The important thing is to "reward the optin" - in other words, give your visitors some compelling reason to join your list right now. If people like what they see and read on your site, then they surely would want more. Newsletters would be a way to attract them back to your site. A little teaser or appetizer if you will.

But other than marketing your products and services, an opt-in list can also be used to earn extra profit. Here are seven ways to make money using nothing more than your list.

1) Selling advertisements space. Selling ad space in your newsletter is one way generating revenues. There are many corporations who will be willing to pay to put their banners and ads on a list with many subscribers. Your newsletter could be placed with many ads and each one spells money. Renting or selling your list is not advisable because it could damage your reputation and lead to mass unsubscribe from your list hence lost of revenues.

2) Partner with other companies in the same niche related to what your site is about. Other companies will provide links and brief descriptions of what they offer, products and services. With every click made on the link that directs or leads a subscriber from your list to their site, the company will pay you. This is called pay for performance.

3) Make deals with other companies by asking for a small percentage of sales done through your list. With every sale done by customers that have come from your list and have gone there because of your newsletter, the other company will pay you a small percentage of the sales. The more people who buys from them, the more earnings you get.

4) You may also get products from other sites on a consignment basis and sell them to your list via your newsletter. Place descriptions, articles and photos of the product in your newsletter. There will be those who will buy from you and when that happens, you can order the product from the other site and sell it to your buyer.

5) Sell e-books or a compilation of your articles to your list. Manuals and how-to articles are in great demand. Many people will be willing to shell out money to gain knowledge about a certain topic and subject. With your existing list trusting your expertise in that area, an e-book could be offered and sold or used as an incentive.

6) Create a network out of your list. Get people to invite more people to view your site and subscribe to your list by offering incentive in return for their effort. The larger your list is, the more people will be able to click on your links and affiliate links as well as make your advertisement rates higher.

Subscribers are willing to pay for information if they know that it can be trusted and relied upon. Use your list to get more and more people to subscribe to you as well as visiting your site. Lastly, you can use your list to earn money by making them your partners. Your list will be the bloodline of your growth and increase.

About the Author

Pius Victor Ephenus is the owner of Life Changing Avenues.Com He has put together educating resources, tips, tools, in the area of blogging - affiliate courses - business development - email marketing - list building, that will of good benefit to your business.