The business climate for your home Internet enterprise is volatile because it is affected by the supply and demand of the marketplace. There are many factors that can contribute to the consumer demand, and this demand can affect the supply of goods and services. It is important to look into each of these factors to be able to anticipate changes. One of the most important determinants of demand is the customers disposable income. When the disposable income of the customer drops, then his ability to purchase goods and service is adversely affected. This event can be predicted by awareness of the overall economy, and it is something with which any savvy home business owner should keep abreast.