Effective Business Card Design for Freelance Writers

(Mon Jun 11th, 2007, by Caitlina Fuller)

Freelance writers need to make as many contacts as possible so they can get work to support themselves. As a result it is very important for these individuals to have an effective business card design. Business cards can be designed in a number of wa...

3 little-known tricks to improve readibility of your materials

(Mon Jun 11th, 2007, by Maggie Dennison)

Beyond words, there is another aspect to text that can make it easy or difficult for your prospects to read. It's the formatting. The more inviting your text appears to the eye, the better the chances are that it will actually be read. Here are...

On Copyrights, the Creative Experience and Graphic Designers

(Mon Jun 11th, 2007, by Jessica Thomas)

There he is - the young art student - in the corner, sporting a slouch, worn blue jeans and a faded ironic t-shirt, standing in front of the canvases he submitted for this month's class show; large, blue, sci-fi landscapes, which, from a distance, ar...

4 Words You Must USE In All Your Copywriting Or You Will Fail

(Mon Jun 11th, 2007, by James McConnell)

I've been telling my list this for the past two years or more now. And then I can across some words of wisdon from my colleague Ray Edwards, a top copywriter. This inspired me to share this with anyone trying to make a living both on or offline iusin...

Business Success using You Tube

(Mon Jun 11th, 2007, by Richard Jebb)

I'm fascinated by the growing list of organisations successfully using You Tube for a new kind of PR. Heard of the tie up between Diet Coke and Mentos, the Sony Bravia phenomenon or the 'Will it Blend?' craze? If not, look them up on You Tube, you'll...

Build Your Own Copywriting "Slang" Swipe File... And Watch Your Sales Soar

(Mon Jun 11th, 2007, by Ben Settle)

Back when I was just a snot-nosed little brat, I remember seeing a Tex Avery cartoon titled "Symphony In Slang." This short little cartoon was almost entirely in slang (thus the title). When I started studying copywriting and learned the value of usi...

How To Profit From Google-Step By Step

(Mon Jun 4th, 2007, by Ryan Ang)

Let me take you back to the internet marketing scene last April. Back then a single Adwords campaign was launched, one that would eventually lead 24 "failing" affiliates down the path to financial freedom - and result in me writing this message to y...

Powerful Copywriting Lessons I Have Learned From Sir Paul McCartney

(Mon Jun 4th, 2007, by Lawton Chiles)

Although I am looking forward to the new Macca album, Memory Almost Full, I am worried that many have taken his work as his best, and I think this a huge mistake. He taught me a number of things about how to write great copy. More... Copy Mistake Nu...

Irresistible Internet Copywriting Step 8 Of 12

(Mon Jun 4th, 2007, by Neeraj Varma)

On the Internet it is not enough that you have a proven product that lots of people are raving about. For Internet copywriting to be irresistible you need to offer far more than what your prospect considers reasonable for the price you are charging. ...

My wife has trouble writing articles

(Mon Jun 4th, 2007, by Ronald Doherty)

My wife works in a stressful job as a membership and careers advisor, and part of her job is to write articles for submission into various trade magazines. I know it's going to be a tense night when she comes home from work and sets up her lap top u...