Increase Conversions with Storytelling

(Mon Jun 25th, 2007, by Elliot Hanson)

Imagine what it would be like if you could make more money online. Now imagine what it would be like if you could make that money just by writing words which motivated prospects to take a desired action. The art of copywriting is a valuable skill. Th...

A sales copy lesson you can learn from a classic Sesame Street book

(Mon Jun 25th, 2007, by Aaron Guldberg)

Recently I have been reading a book to my daughter titled "The monster at the end of this book" by Jon Stone. This book is designed to help young children with their fear of monsters. Throughout the course of the story, the Sesame Street character Gr...

How To Use Colons, Semi-Colons and Periods Simply

(Mon Jun 25th, 2007, by Dominic Valentine)

The Colon has four main uses: To introduce a listing as below: The band consisted of( : ) a singer, a drummer, a guitarist and a bass player To explain a statement further: There is one challenge above all others ( : ) the alleviation of poverty Betw...

Business Success through Second Life

(Mon Jun 18th, 2007, by Richard Jebb)

If you haven't heard of Second Life, the online virtual world and latest internet phenomenon, by now, I predict that you will hear of it again within the next month and by the end of the year on a weekly basis. If you're interested in business and ha...

Why Swearin' and Cussin' in a Sales Letter Can Make You Rich

(Mon Jun 18th, 2007, by Barry A. Densa)

My 15-year old daughter, she of the high school English Honors and International Baccalaureate Program, wants to teach me how to be a better copywriter. She doesn't think I'm quite up to snuff yet. "You can't write that. That's not even a sentence!"...

As-Is or Individually - What's the Best Use of Keyphrases?

(Mon Jun 18th, 2007, by Karon Thackston)

There has been a debate about the use of keywords for years. Many SEO copywriters will tell you that using keyphrases in their entirety is the best practice for getting high rankings. Others insist it really doesn't matter -- that as long as all the ...

Badly Written Articles are no Good for Your Business

(Mon Jun 11th, 2007, by Paul Docherty)

How many times have you crawled the internet, looking for information, only to find a badly written article that annoys you more than it helps you? With the increasing use of article marketing as a strategy for promoting websites and increasing visit...

Following the rules? Mnd those pitfalls!

(Mon Jun 11th, 2007, by Maggie Dennison)

Writing for sales and marketing purposes is not primarily about "good writing." It's about human behavior, the psychology of sales and using words that sell your product or service. Think about it...it's not organizations that buy your products. It'...

9 Tips To Write An Effective Sales Letter That Will Get Results: Example of business letter

(Mon Jun 11th, 2007, by Gley Yahya)

Selling online is a great way to grow business. But it differs from selling face to face. Therefore, your words are very important; they make or break your business. Your words can relieve tour prospects doubts, convey that you are a real person and ...

Tips on finding the right copywriter to work for your business

(Mon Jun 11th, 2007, by Outso)

It is best if we know how to effectively write our own copy but if we are in a place where we have to hire a professional copywriter to have a much more enticing copy, Here are some tips to consider for hiring the right copywriter for you:1. Have an ...