Founded in 2002, Event Journal, Inc. is the pioneer of the virtual ad journal system for event fundraising. Its clients consist of a wide spectrum of forward-thinking non-profits that have utilized the company's innovative software solution, EVENTjournal, to expand the marketing reach and fundraising potential of their organization's major special events.

EVENTjournal has helped these non-profit organizations by offering a multi-tiered marketing tool directly targeted to their needs. The EVENTjournal system delivers an end-end solution that offers well designed and easy to implement tools that directly enhance the working capacity of the fundraising community.

The benefits offered by this innovative solution can be separated in three distinct categories: pre-event, at-event and post-event.

During the pre-event stage, fundraising is managed through the clients very own e-journal, a micro-website which acts as the portal for all activity and information related to the event. Organizations can utilize the dedicated registration area of their e-journal site as a revenue enhancement tool by leveraging sponsorship opportunities, ticket sales and donations through their very own PCI-compliant, secure shopping cart. As an additional benefit, an extensive reporting module gives clients real-time information that monitors all transactions to provide up-to-date information about the success of their fundraising efforts.

Using the EVENTjournal system, event sponsors receive online ads and logo banners that link through to their company website. Private donors receive beautifully-designed congratulatory ads that convey their messages. The level of sponsorship is reflected in the amount of exposure of the ad and ad banner receives, both online and at the event. This incentivizes larger donations for more recognition. The virtual ad journal system offers an online ad submission tool that streamlines the process to ensure the sponsor's advertisement appears online within an expedited timeline.

Additionally, EventJournal supplies organizations with all the printed materials they need for the event while ensuring distinct brand continuity in every item created. With the pre-event stage managed effectively, the organization now has a concrete structure in place for a successful fundraising event.

At the event, the journal plays large screens for all to see with an elegant presentation that is displayed throughout the function. Honoree's photos and affiliations are prominently displayed and sponsor ads play in a continual rotation, with higher level supporters receiving a greater degree of frequency than lesser donors.

Once the event has been completed, EVENTjournal continues to offer value as the site remains online year-round. It is used to showcase the success of the event by hosting videos and event photos, continuing to post ads that come in after the event deadlines, and to "save the date" for the following year's event.  When the following year's e-journal site is launched, the past year's journal remains online and is archived into that site for easy viewing of last year's advertisers and information.

For a streamlined approach to event management, choose EventJournal, the company that connects organizations with their supporters for continued event hosting success.

About EventJournal

EventJournal is the leader in online journals for fundraising events. Its proprietary online virtual ad journal system helps non-profit organizations realize of their special events by utilizing strategic marketing techniques alongside state-of-the-art business technology in a streamlined solution that is taking the event organizing industry by storm. For more information, please visit Eventjournal.

About the Author:
EVENTjournal.com helps an organization to significantly improve and invigorate their approach to event journals by producing a digital e- journal, online ad journal, online dinner journal, or online program book for your next major fundraising event.