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Blocks to Customer Focus
(Thu Aug 17th, 2006, by Jim Clemmer)
Despite all the proclamations, catchy advertising slogans, and
customer service publicity, service levels have improved only
marginally in the last few years. As Harvard Business School
professor, Rosabeth Moss Kanter, puts it "Despite the recent
med... |
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When Managers Play the PR Card
(Thu Aug 17th, 2006, by Robert A. Kelly)
Please feel free to publish this article and resource box in
your ezine, newsletter, offline publication or website. A copy
would be appreciated at bobkelly@TNI.net. Word count is 900
including guidelines and resource box. Robert A. Kelly © 2003.
Wh... |
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Organizing The Information
(Thu Aug 17th, 2006, by Sue and Chuck DeFiore)
Putting a piece of paper in a file folder is easy; finding it
again is the hard part. There are ways to make your files easier
to use and your papers easier to find. Invest in a sturdy, four
or five-drawer file cabinet. Spend the extra money it takes... |
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To Get Free Publicity, Think "Local"
(Thu Aug 17th, 2006, by George McKenzie)
How do you identify newsworthy stories where you work or live?
Especially newsworthy stories about yourself or your company
that you can pitch to the media in the hope of getting some free
publicity.
By remembering a semi-famous quote from the late S... |
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The Art of Being Specific Encourages Focus
(Thu Aug 17th, 2006, by Lawrence Roth)
Being specific has often been difficult for me. I like to dream
big and incorporate everything all at once. That is why going
from a hobby to a career with Rothline Entertainment
(http://www.rothline.com) was more difficult than it needed to
be. Rot... |
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Fraud in real estate, are you being victimized? - Part II
(Thu Aug 17th, 2006, by Willard Michlin)
The phone range and Peter was on the other end of the line.
"Willard, I have a friend of mine that has a real estate
problem." I said, "Send him over." Two hours later, Jerry sat in
front of me terribly upset. Three years earlier, he had been
talked ... |
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Some Interesting Statistics.
(Thu Aug 17th, 2006, by ROBERT FAREY)
SOME STATISTICS.
Advertising on the internet.
For every hundred people who read your headline, only about
twenty will carry on to read the first paragraph.
Of those twenty, about five will read to the end of the text.
Of those five, perhaps one or tw... |
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8 Brief Lessons in Success
(Thu Aug 17th, 2006, by Thom Rutledge)
There are probably as many definitions for success as there are
people who want to succeed. And the targets for our efforts are
many. We want to succeed in business. We want to be successful
husbands and wives and parents. We want to whittle that go... |
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Building A Business That Works For You
(Thu Aug 17th, 2006, by Gordon Goh)
Before you want to build your business, you need to know
why you are in this business.
Many of us entered business as a technician. You know the
technical nature of this business; you do it everyday; over and
over again. The question is: How can you ... |
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10 Ways Entrepreneurs Shoot Themselves In The Foot
(Thu Aug 17th, 2006, by Catherine Franz)
Entrepreneurs and their businesses have a tendency to ambush
themselves when they aren't looking. This affects how much
revenue they can generate, how fast their business rises, and
even if they survive after the first few years. If you feel
there is... |
